Tip #2 – Home Business Entrepreneurs Have an Office

Hoping you are enjoying our home business tips series for individuals looking at starting a home business or the entrepreneurs actively operating one. In the first article, it was mentioned how we can use hardware that enables us to work our business from anywhere in the house and even tools that allow us to work when we’re away, but by no means should that undermine the importance of having an office (or work designated space) in our home. A home based business does imply having a home office. To the same extent we have specific rooms in our homes for eating, cooking and sleeping, a space does need to be delimited for working. Even if we may not choose to work from there all the time, it’s important to have an anchor point for your business; you may want to view it as “Corporate Head Office”. You may decide to work from remote offices such as the patio, the hammock, the gazebo, the hotel room or the pool chair at your favorite Waikiki beach resort but in the end you will always need to come back and re-group in the home office – Corporate Headquarters.

While it is quite possible to have a paperless home office should you choose to, there’s always going to be some sort of paper even if you’re not the one generating it. You will have to start maintaining a filing system so piles of notes, advertising sketches, financial statements and the likes do not start piling on your desk.

The home office is also the area you can revert to when you need peace and quiet when other areas of your home are busy with sounds of playful youngsters, teen music, TV sports games or barking dogs. While those sounds are very natural to the home environment, they are also distracting to the work at hand. There are times when you need to focus your attention on a specific matter, think strategically or carry out a phone conversation and you need a place that will allow you to do so.

For that reason, you are best advised to tailor that area so it reflects your personality. You want to feel comfortable, well equipped and productive. Keep an organized and clean desk. Have all your office supplies placed for quick access. A desk can clutter easily so always remind yourself frequently that a desk is not a storage area but a work area. Your work area should feel spacious and not cramped. When you sit at your desk you should not have to move or remove piles of paper in order to find a place to work. Do not allow piles to form and when the day is over, clean up your desk so it’s ready and fresh for the next use.

If at all possible, choose a room that has a window so you can have daylight and fresh air come into your office. Fresh air will oxygenate your office so your brain can think clearly and you don’t feel sluggish. The sunlight brings you vitamins, brightens your day and makes the room alive. Add to that some favorite colors to accent your room and you’re set. While some may go as far as painting the walls to their liking, there are other alternatives. Put up colorful pictures on the walls, post your life vision, print your favorite quotes on colored paper and stick them to the walls at random angles, post your life goals and you might also want to frame some pictures of the important people in your life. All these will quickly fill up your wall space and pretty soon the color of your walls won’t even matter. It will make your work environment vibrant, warm, comfortable and conducive to the empowering thoughts you need when you revert to your work alcove.

Plants and animal life are also a good idea. Plants will create oxygen during daytime while their color and appearance will make the place alive. A fish tank is another source of light, it brings busy aquatic life to your room and creates a soothing effect.

Another area of your office should be devoted to your personal and business development library. A considerable amount of time need to be devoted to your development and if you do not have a library in the works already, it’s time you start one. But that will be for another article. In the mean time, put your construction hat and work boots on, you have an office to design; an anchor to set, a Corporate Headquarters to establish. See you in the boardroom!

Keys To Success – Business Networking

One of the primary reasons to invest time and effort into business networking is to get more business. Yet, for many the outcome of greater business remains elusive.

Business Networking – How To Get More Business

As a personal business coach one of the first things I ask a potential client, whether it be a self – employed small business owner or a corporate manager or executive, is if they are doing any business networking. Most of them will tell me that they do some business networking.

The main reason they do business networking is to get more business. When I ask how successful it has been the answers range from very successful to virtually no success at all.

How come one person has great success and another doesn’t. Is one’s product or service in greater demand? Possibly, but very often it has nothing to do with that.

Business Networking – Success Is About How You Fish

For a moment visualize a business networking event as a big pond with many fish. You have come together with a group of other people and all of you are fishing in the same pond. Some of you will catch fish, prospects, referrals and customers. And most of you will put your bait on a hook and come up with nothing.

What’s causing the difference in results? It could be the pond you are in. Maybe the fish you are swimming with aren’t ideal for you or your business. But, more often than not it is not the fish in the pond that is the problem.

The problem is how you are choosing to fish in that pond. Especially for small business owners seeking more small business growth and success how you fish is a critical determinant in your results.

Running a small business is a big enough challenge to your time and energy without engaging in business networking that is not producing positive results. So if the pond of your business networking is not yielding the results you desire, yet appears to be a good pond, then you must change the way you fish in the pond.

Business Networking – It’s About The Human Being And Not The Human Doing

How do you catch a fish? It’s easy. You give him some bait where he wants to bite on your hook. The best hook you have is you. It’s not your business. It’s not your service. It is who you are. Most people when you engage them do not need your product or service.

The key is that they certainly may need it at some point in time in the future. The goal is to start building a relationship with them based on who you are, not what you do. In the end they will do business with someone they know, like and trust.

The key to successful business networking is to get beyond the human doing, your business, and let others get to know the human being. Focus on learning about who someone else is. Reveal to them more about yourself. It will give you and them many more reasons to build a solid relationship.

Focus on the human being, not getting business. And, the last part is the most important. If you have business networking functions every month attend them regularly. Even if business is good and you feel too busy attend them regularly.

Great relationships aren’t built with intensity but with regular contact over a period of time. Be consistent in showing up and persistent in building your relationships. When you approach business networking as an essential marketing activity focusing on human beings instead of human doings you will start catching a lot more fish in your pond and even greater small business, large business and personal success.

5 Important Things to Remember When Purchasing Internet Marketing Software

Oh I do realise that most Internet marketing software websites offer you an iron-clad 100% money back guarantee if you are not completely satisfied with their products, but going through the process of claiming back a refund is often not as easy as they make out. It’s better to try to avoid purchasing products that are useless in the first place. So here are 5 simple guidelines to remember each time you purchase any Internet marketing software products, which if implemented, will help you to avoid any disappointment and save you the trouble of claiming back refunds for your products.

1. If you are considering purchasing any Internet marketing software products, you should always read the sales page thoroughly and read it more than once! Don’t speed read through, just reading what you want to read.. You must establish exactly what the vendor is claiming the software will do. You are also advised to carry out a Google search for a review of this Internet marketing software and find out what those who have used the product are saying about it.

2. If the vendor is suggesting in the sales page that this particular piece of Internet marketing software requires regular use for a certain period of time before reasonable results can be expected, then make sure that the guarantee period offered on the product, is longer than the trial period.

3. A good test I often implement when buying any marketing software, is to take a good look at the vendor websites’ performance through the Alexa.com website. For example, if the sales page is selling Traffic Software, then you would naturally assume that the vendor would have used his own software on his own sites, and therefore his sales page should show some decent traffic results on Alexa, if the traffic software is useful at all. Similarly, if the piece of Internet marketing software in question, is designed to bring lots of incoming backlinks to your website, then check the sales page for backlinks. If the software really works you will see good backlink results in the vendor’s website.

4. Don’t be fooled by time-sensitive offers. I find them so annoying. As with any Internet marketing software offer, the price will be the same tomorrow.. and the day after.. and probably the day after that! Take your time in making your decisions. Remember that if a vendor lowers the price on any product, it is usually because he is struggling to sell it at it’s original price. No sensible vendor would drop the price if the product was selling well at the original price!

5. Now let’s discuss guarantees for a moment. Most software products will be offered with a guarantee which is typically between 60 and 90 days. The vendor will often use the offer of a guarantee as part of his sales pitch, and this ploy is designed to allay any fears you may have about the risk involved in buying their Internet marketing software product. But they have in mind that 60 or 90 days down the line you may well have forgotten about claiming your money back on any unsatisfactory items. By this time you have moved on to something new and probably can’t be concerned with the guarantee claim process. When you purchase any Internet marketing software product, make a note in your diary a couple of days before the guarantee period is set to lapse and when you get to that date, if you were dissatisfied with the results, then claim your money back immediately.

Most Internet marketers who have been working online for any length of time will no doubt have a whole stack of Internet marketing software items on their PC that they never use, purely because they know the products just dont produce the necessary results. Sometimes the collective cost of these items can represent thousands of dollars being spent unnecessarily. So if you follow these 5 simple guidelines when you buy any Internet marketing software tools, you are extremely likely to reduce the amount of ‘unwanted software’ in your PC.

Trevor Taylor

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